I turn complex or just plain dry topics into copy that makes people want to keep reading. That’s my thing. Whether the project at hand involves writing ad copy for the new Surface Pro, establishing a voice and style for a content-heavy startup, or developing a video script, I write it on time and write it well.

Screen Shot 2016-02-29 at 11.24.19 PM
November 8, 2016
0 Comments

Philanthropy Works: Lessons from James Gandolfini’s Will

This Gandolfini piece is a good example of the blog post-type pieces I cranked out for Philanthropy Works. For a closer look at the core content …

Screen-Shot-2016-02-17-at-11.45.38-PM
0 Comments

AT&T + DIRECTV

Granted, putting together any given direct marketing piece for a client with a foot-thick style guide is a pretty meat-and-potatoes creative exercise. But when AT&T …

DeckOutYourDorm
July 26, 2016
0 Comments

Deck Out Your Dorm Sweepstakes

The challenge in writing this script was promoting the sweeps while showcasing a large number of products from different teams — all in a light and engaging tone. …

Screen Shot 2016-02-18 at 1.33.51 AM
0 Comments

HTC Hero Sizzle Video Concepts

At HL2, we put together three sizzle video concepts to promote the release of the HTC Hero phone.

Screen Shot 2016-02-12 at 6.54.17 PM
February 7, 2016
0 Comments

Philanthropy Works – Charitable Remainder Unitrusts

These are the intro and the outro of the Charitable Remainder Trust pages—a representative sample of the core content I wrote for Philanthropy Works. As …

Screen Shot 2016-02-12 at 7.07.30 PM
0 Comments

Medicare Made Easy

This 14-page guide was the free offer that enticed prospects during Highmark BCBS’s early-season Medicare DM campaign.

your_life_as_an_online_student_greatest_cropped
February 5, 2016
0 Comments

Life as an online student according to cheesy stock photos

The first 3 parts of this series got a lot of love (in terms of hits and backlinks), so I put together a Greatest Hits.

Screen shot 2014-03-18 at 2.54.04 PM
February 3, 2016
0 Comments

Author Interview: A Son’s Handbook

“But the first thing to know is that this is a highly difficult moment . . . because it is. Not. Logical.” I got the …

Screen shot 2013-08-14 at 3.55.19 PM
January 21, 2016
Tagged as ,
0 Comments

The dog who plays fetch with himself

This works quite nicely as a metaphor for my creative writing process. (via interesting)

schwarz-Banner-breast
January 11, 2016
0 Comments

That time I wrote about plastic surgery for a living

My copywriting work for Strategic Edge focused on plastic surgery clinics. Castle Rock Plastic Surgery: Schwarz Plastic Surgery: Banner Ads for Schwarz:

Screen shot 2013-08-08 at 6.09.27 PM
December 29, 2015
Tagged as ,
0 Comments

Promoting recycling in kansas city

Karass Creative put together a short video spot for Atlas Glass. In which I make an appearance as Unfrozen Caveman Recycler.

urbanfarming4
October 9, 2014
0 Comments

Breaking New Ground with Dementia-friendly Farming

Wait, we have a wetlands right here in Seattle? I was blown away by this when I set foot on the property. But it was …

healfundr crowdfunding healthcare
March 27, 2014
0 Comments

The Power of Crowdfunding Comes to Healthcare

Over at the A Place for Mom blog, I had the chance to interview a couple of lovely people at NeedyMeds about the work they …

Screen shot 2014-03-13 at 8.09.48 PM
March 14, 2014
0 Comments

Leading the Fight Against Alzheimer’s

I had the opportunity to speak with Rebecca Axline of the Nantz National Alzheimer’s Center and compose a piece about Jim Nantz, his father’s battle …

SCN - Homepage
January 20, 2014
0 Comments

Surgery Center Network

Surgery Center Network represents a new model for buying and selling healthcare, for patients, self-insured employers, physicians and surgery centers alike. I was the lead …

Screen shot 2013-08-20 at 11.15.16 AM
August 21, 2013
0 Comments

this american life : i was just trying to help

over at philanthropyworks.org, i wrote a post about last week’s episode of This American Life, I Was Just Trying to Help, which has a fascinating …

Screen shot 2013-08-14 at 6.25.48 PM
August 15, 2013
0 Comments

the suits of james bond

love this: the suits of james bond gives savvy, era-aware assessments of various Bond and Bond villain outfits (not just the suits). it cracked me …

  • markhuntsman.com

    Writer
    Editor