The long wait is over.
They finally made a movie about me. It places strong emphasis on my “woodsy” phase.
Portfolio
Granted, putting together any given direct marketing piece for a client with a foot-thick style guide is a pretty meat-and-potatoes creative exercise. But when AT&T …
AT&T + DIRECTV Concept Round
A West Coast U-verse Email offering bundled services along with Amazon Prime + Showtime.
U-verse West Coast Email
This Gandolfini piece is a good example of the blog post-type pieces I cranked out for Philanthropy Works. For a closer look at the core content …
Philanthropy Works: Lessons from James Gandolfini’s Will
A second example of the DM concept round that incorporated the DIRECTV brand into U-verse offers.
AT&T + DIRECTV 2
This is one in a series of West Coast U-verse Emails offering bundled services along with Amazon Prime + Showtime.
U-verse Email 2
For a closer look at the core content I wrote for PW, check out Charitable Remainder Trusts.
Philanthropy Works: A Must-Know for Donor Advised Funds
July 26, 2016
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Deck Out Your Dorm Sweepstakes
The challenge in writing this script was promoting the sweeps while showcasing a large number of products from different teams — all in a light and engaging tone. …
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Windows.com: Back to School
Featuring a variety of special hardware, apps and offers available to college students for the coming school year.
February 7, 2016
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Philanthropy Works – Charitable Remainder Unitrusts
These are the intro and the outro of the Charitable Remainder Trust pages—a representative sample of the core content I wrote for Philanthropy Works. As …
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Medicare Made Easy
This 14-page guide was the free offer that enticed prospects during Highmark BCBS’s early-season Medicare DM campaign.
February 5, 2016
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Life as an online student according to cheesy stock photos
The first 3 parts of this series got a lot of love (in terms of hits and backlinks), so I put together a Greatest Hits.
February 3, 2016
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Author Interview: A Son’s Handbook
“But the first thing to know is that this is a highly difficult moment . . . because it is. Not. Logical.” I got the …
January 21, 2016
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The dog who plays fetch with himself
This works quite nicely as a metaphor for my creative writing process. (via interesting)
January 11, 2016
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That time I wrote about plastic surgery for a living
My copywriting work for Strategic Edge focused on plastic surgery clinics. Castle Rock Plastic Surgery: Schwarz Plastic Surgery: Banner Ads for Schwarz:
December 29, 2015
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Promoting recycling in kansas city
Karass Creative put together a short video spot for Atlas Glass. In which I make an appearance as Unfrozen Caveman Recycler.
October 9, 2014
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Breaking New Ground with Dementia-friendly Farming
Wait, we have a wetlands right here in Seattle? I was blown away by this when I set foot on the property. But it was …
March 27, 2014
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The Power of Crowdfunding Comes to Healthcare
Over at the A Place for Mom blog, I had the chance to interview a couple of lovely people at NeedyMeds about the work they …
March 14, 2014
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Leading the Fight Against Alzheimer’s
I had the opportunity to speak with Rebecca Axline of the Nantz National Alzheimer’s Center and compose a piece about Jim Nantz, his father’s battle …
January 20, 2014
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Surgery Center Network
Surgery Center Network represents a new model for buying and selling healthcare, for patients, self-insured employers, physicians and surgery centers alike. I was the lead …
August 21, 2013
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this american life : i was just trying to help
over at philanthropyworks.org, i wrote a post about last week’s episode of This American Life, I Was Just Trying to Help, which has a fascinating …
August 15, 2013
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the suits of james bond
love this: the suits of james bond gives savvy, era-aware assessments of various Bond and Bond villain outfits (not just the suits). it cracked me …